If you use your vehicles to deliver products or travel to installation sites, company branding is a necessity for credibility and professionalism.
Vehicle graphics identify your products or services to your customers and assure them that you are in the business for the long term. They also provide the best advertising in your local areas wherever you drive or park your vehicles.
A combination of clear or opaque vehicle decals and cut vinyl lettering or logos can be used to brand your vehicles. These cover even less of your vehicle, but can be just as effective when strategically placed and designed around the existing color and shape of your vehicle.
If you use your personal car for business purposes, magnetic vehicle signs are the easiest, most affordable, and durable temporary solution. They are available with a full color printed vinyl overlay or cut vinyl lettering option.
These promotional items are great giveaways and allow your customers, family and friends to show their support for your business.
Taking Care of Your Vehicle Graphics Vehicle graphics are designed to last decades with the proper care.
To get the most out of your vehicle graphics, you need to treat it with proper cleaning and maintenance to keep it looking its best. Although the vinyl is pretty durable, harsh abrasives and chemicals can eat away at the surface and remove ink. Wash the vehicle as soon as it gets dirty. The longer the dirt sits on the graphic, the harder it will be to remove. Avoid car washes that use scrubbing brushes and use touchless methods instead.
- Start by rinsing off as much dirt as possible with a hose. Pressure washing can be used if water pressure is below 2000 psi, temperature is below 180 °F (80 °C), a 40° wide angle spray pattern only is used, and the spray nozzle is kept at least one foot away from and perpendicular to the graphic.
- Next, use a wet, gentle detergent applied with a soft, dirt-free (no grit) cloth or sponge.
- Rinse with clean water and use a silicone squeegee to remove the water and avoid spotting.
- For stubborn dirt like insects, bird droppings, or tree sap; soak the spot in hot, soapy water first. If you need to use stronger cleaners, test in an inconspicuous spot first and avoid vigorous or hard rubbing.
Prolonged exposure to the elements can degrade the vinyl over time. It is highly recommended to keep your wrapped vehicle indoors and covered or out of direct sunlight when not in use.